Complete Automotive CRM Features for Dealerships

Discover the comprehensive suite of 50+ features that make Carro the complete CRM solution for automotive dealerships. From customer management and stock control to AI-powered tools and finance integrations, we've got everything you need to streamline your dealership operations.

We're constantly innovating and adding new features. If you don't see something you're looking for, let us know - we may have already built it or can add it for you!

Customer Management

Single Customer View

View a customer's historical enquiries and deals all linked within a single area of the customer record.

Customer Tracking

Track a customer journey - what they have done, when, and with which sales exec.

Internet Lead Management

Manage web leads from any website or lead provider including Autotrader, Car Gurus, Motors, and more. All leads automatically imported and assigned to your sales team.

Nurturing Module

Look after all your customers that might be sitting in a forgotten list with our customer nurturing module.

Digital Signatures

Record the customer's signature on a tablet, phone or eSign device.

Document Storage

Upload PDFs or images against customer or vehicle records. Store driving licenses, warranty information, service history, and never lose paper documents again.

Stock & Vehicle Management

Stock Management

All your stock vehicles in one place to manage, send information and photos to potential clients via email, SMS, and WhatsApp.

Auto Stock Match

Stock is automatically matched to customers when new vehicles are added. Alerts sent to sales staff and customers can be emailed details of new cars.

VRM Lookup

Vehicle Registration lookup for any UK registration vehicle. DVLA lookup returns the vehicle details straight to the system.

DVLA MOT & Tax Integration

Check MOT history and tax status directly from DVLA records. Instant access to MOT test results, expiry dates, and vehicle tax information.

Motorcheck Integration

Access comprehensive vehicle history reports through Motorcheck. Check for previous damage, mileage discrepancies, and full vehicle provenance.

Multiple Vehicle Templates

Customise vehicle templates for any vehicle type at no extra cost: Car, Van, Bike, Motorhome, Truck, Tractor, Caravan, Plant Machinery, and more.

Demo Vehicle Booking

Track and manage all your demo vehicles and test drives with our demo tracking module.

Deals & Finance

Deal Stacking

Stack customer deals against any vehicle as HP or PCP deals and report profit values.

HP & PCP Calculators

Calculate HP and PCP deals with our full deal presenter product, or quick 4-square offering for rough monthly figures.

Codeweavers Integration

Integrated with Codeweavers to access the best finance deals and PCP balloon payments for customers at the deal stacking stage. Get competitive finance options instantly.

iVendi Integration

Connect with iVendi to provide customers with the best finance deals and PCP balloon payment options during deal stacking. Compare multiple lenders in real-time.

Part Exchange Appraisal App

Mobile app to record customer PX vehicle details, damage, mileage, tire wear, photos, video, and suggested valuations.

Used Car Values

Price up any part exchange vehicles instantly with our pricing tool linked directly to the Autotrader pricing database.

Order Forms

Produce order forms for any deal. Customised order form layouts to suit your business are easily set up.

Invoice Generation

Produce invoices and track them through our invoicing system, monitoring payments and receipts.

Communication & Marketing

Marketing Suite

Send emails or SMS messages to all or a selection of your customer database. Advanced filters and integration with platforms like Mail Chimp.

AI Chat Agents

AI chat agents integrate with your website, allowing 24/7 customer interaction. All conversations recorded against customer records.

WhatsApp Integration

Full WhatsApp 2-way integration to track and record all customer communication against the customer record.

Automated Lead Importing

Import web leads from AutoTrader, Car Gurus, AA, Piston Heads, GForces NetDirector, and more. All automatically mapped and processed.

Telephony Integration

Integrate with existing phone systems or use our virtual system that works alongside your existing setup.

Instant Alerts

Pop-up message alerts and SMS/email alerts easily activated for various trigger actions in the system.

Diary & Scheduling

Diary Management

Plan future appointments and see who you need to contact today. Stay organised and keep promises to contact customers at the right time.

Appointment Booking & Tracking

Make appointments with diary management support. Never double book your time or demo vehicles.

Google Calendar Integration

Keep your Google Calendar and Carro diary in sync at all times. Two-way synchronization ensures you never miss an appointment across platforms.

Reception

Track all reception phone calls and pass on messages when someone isn't available to take a call.

Reporting & Analytics

Advanced Reporting Features

Huge reporting suite to compare your showroom data in multiple ways. Reports that fit how you want to work.

Group Level Reporting

For dealers with multiple locations/brands. Shows all dealers at high level with drill-down to sales exec level, accessible worldwide.

KPI Dashboards

Shows if you're on track to meet monthly targets. Keep your team on track for enquiries, test drives, and sales.

Auditing Reports

Full auditing on every part of the system. Know who changed what, when, and from where for complete security.

Vehicle Checks & Validation

HPI Checks

Full HPI integration to check vehicles aren't stolen or have outstanding finance before part exchange.

Provenance Checks

Check for outstanding finance, stolen status, or accident history with our provenance check.

Postcode Lookup

Lookup full address from any UK postcode with live updates.

Integrations

API Integration

Full API suite for adding/editing customer or vehicle records, internet leads, and reporting data. Enables custom graphical reporting.

Autotrader Integration

Development partner with Autotrader linking to stock, leads, vehicle valuation services, taxonomy, and valuation data.

Gemini DMS Integration

Full integration with Gemini DMS for seamless stock management, customer data synchronization, and automated order form generation. Complete 2-way data flow.

DMS System Links

Link to several DMS systems to pass in customer data and pull data from DMS to Carro CRM for 2-way integration.

Xero / QuickBooks Integration

Link to popular accounting systems to pass details from your CRM directly into accounting software.

Manufacturer Data Hub Links

Link to several manufacturer data hubs so standards points won't be lost using Carro as your showroom system.

Compliance Trak Integration

Partnered with industry-leading Compliance Trak to ensure all compliance needs are met as an integrated solution.

Partner System Links

Many different partner systems add amazing functionality, each doing what they do best. See our partners page for details.

Service & Aftersales

Service & Aftersales Module

Service and aftersales teams can access customer records to find details, check history, and find vehicle information before workshop arrival.

Fleet & Contract Hire

Full fleet and contract hire module to manage your customers in this specialist area.

Product Videos Built In

Link to product videos for GAP, Supagard, GardX, Williams, and others to play directly to customers for upselling.

Advanced Features

Call Centre Functionality

Full call centre module available that several larger dealer groups use to manage business enquiries.

Custom Forms

Customisable order forms, invoices, test drive forms, or any other PDF forms can be added with auto-population of customer details.

Electronic Document Tracking

Create custom documents for auto-population with customer details or upload scanned documents. Go paperless.

Support & Security

Cloud Hosted Solution

Cloud hosted with Amazon AWS and Digital Ocean. Fully mirrored data between locations with regular penetration testing for maximum security.

Technical & Product Support

Professional and dedicated support team to sort any questions or queries about the system.

Knowledgebase Help System

Find information and walkthrough videos. AI-based help linked to custom knowledgebase available 24/7, plus UK-based humans during office hours.




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